A concept that is extremely successful in the USA.

There, the app is one of the most used and brings its partner companies millions of profits. Once you have the customers in the store, they eventually buy more. Since Thursday, Shopkick is now also available in Germany and wants to shake up the country of discount collectors and data protectors. But how useful is the app really when shopping? Do you shop differently, more – better?

I usually never participate in customer surveys, but what do you not do for the next kick and the grey contours of a gift? Like PayPal and other bonus systems, Shopkick also tries to arouse the customer’s appetite for collecting. But the choice of product is too modest. With only three goods, all drugstore articles that can be scanned at Karstadt, the anticipation ebbs quickly.

And now? There are also kicks for scanning certain products. If you cherished this article and also you would like to obtain more info concerning Shopkick Points cheat i implore you to visit our page. So I scour the shelves for shampoo bottles and razor blades and scan barcodes. Meanwhile, I am being viewed with confidence by the other customers. After each scan, Shopkick asks me questions. “Did you get a Pantene product today?” No. “Did they intend to purchase hair care products now?” No.

Hamburg’s shopping street, where small boutiques and large branches line up. Like the one of Karstadt. Finally out of the subway, I open Shopkick and switch to the integrated map function. It is only a few hundred meters to the branch. Like a wishing rod, I hold my smartphone in front of me and make my way through the crowd. And in fact: As soon as I have walked through the glass entrance doors, a blue circle pops up on the display. “Hello, Kalle” is in its center, followed by “50 Kicks” and the grey sketch of a gift I’m supposed to receive when I keep sat together. I’m excited, although I don’t really know why.

Shopkick’s card function displays participating markets and stores.

In the store, additional discount points, so-called “kicks”, can be earned by scanning searched products.

I pass and start one last attempt. Saturn, one of the largest electrical stores in the world. Six floors full of laptops, DVDs, vacuum cleaners, microwaves and more. 35 kicks brings the entry — but of the thousands of items, only one can be scanned. At the latest now it is clear: The concept of”Shopkick” only works up to the store door.

Shopkick is a new app for smartphones which connects online shopping and standard retail. What exactly does the user gain from it? He could earn discount points simply by passing through the entrance area of a participating shop with”sharp app”. There are points in Mediamarkt, Karstadt, Douglas or Saturn. If you’ve made enough points from an organization, you can exchange them for benefits. You don’t need to get anything.

In the US, that the APP has used countless times and will bring great profits to the business. Once people are in the shop, they buy, according to the researchers’ presumption.

The density of participating stores is currently considerable; the notion of earning money by seeing a store alone without buying anything is more revolutionary. But all the scans, customer surveys and advertisements afterwards do not assist with real shopping – not to mention the many information you disclose about yourself. Who buys that the oral-B Professional Care 1000 electric toothbrush simply as you get a couple of tears for it?

What happens to the data is not entirely clear.

It is certainly possible to create personality profiles and analyze the behavior of the app users in such a way that they can be controlled.

Maybe it’s better in other stores. Shopkick has started in Germany with a total of 1300 partner stores. A quick look at the app tells me, the address of a participating Douglas boutique right next door, where”0 other shopkickers were in Hamburg”. Unknown terrain – whether there are additional kicks for this? I proudly announce to an employee that she has the first shopkicker of her branch in front of her. But she has never heard of the app, let alone special kicks or scans for me. “That’s great that Douglas isn’t there,” she says,”but the app is not ready ” The menu only includes an advertisement for “That’s me”, the new fragrance by Helene Fischer.

I found and scanned them after a very lengthy search anyhow. In the basement of Saturn. I gathered a total of 195 kicks that day. That’s the equivalent of 84 cents. I do not understand what superior is behind the gray present. On the other hand, we’re just thinking a little bit further here…

Do you shop better?